Nowadays, everything can be found on the internet. If the pandemic has proven anything, it’s that things can be done virtually. You can do business, educate and have fun all on the internet. This is the power of the world wide web. People spend most of their time on the internet instead of being busy with other activities. About three and a half hours in a day go to the internet, and that doesn’t even include school or work.
So it’s no surprise that even companies have taken their business digital. Look at magazines and newspapers- they now provide digital copies to people. Grocery and shopping can also be done online and sent through deliveries. There has been a steady increase in online shopping since 2020, and a survey showed that it grew by six to ten percent in nine countries around the world. Now, even marketing and advertisements have gone digital, giving birth to the term digital marketing.
What is a Digital Marketing and SEO Agency?
First Page Digital Marketing is a digital marketing and SEO agency. There are several companies like them, but First Page is one of the top digital marketing agencies in Australia. The goal of a digital marketing agency is to assist businesses so that they can grow their presence across online platforms.
With everything happening on the internet these days, it’s hard to stay visible. Luckily, First Page Digital Marketing is equipped with a lot of strategies to help your customers find your business. They have services including SEO, Social Media advertisements and Google Advertisements. In the world of online business, these are all excellent places to start.
Digital marketing is about building an online presence and using the tools available to reach a wider audience. Of course, customers cannot purchase goods from you or avail of your services if they don’t know you exist. A digital marketing expert could help you navigate all the internet platforms so that you can appear at the top results whenever people are searching for something.
Studies have shown that the first results that pop up on search engines usually get sixty percent of the clicks from viewers. And about half of these clicks end up becoming actual purchases. If you ran past number four in search engine results, you’d be lucky to get twenty percent of the clicks. Any lower than that, and it falls to ten percent of the clicks. Other results on the succeeding pages don’t get as many views.
With these numbers, you can see how important digital marketing is. One of the factors that could help with digital marketing is improving a business’s SEO ranking. This is done by using keywords relevant to people’s queries whenever they type something in search engines. With the right keywords, your company could appear as the top hit.
Digital marketing and SEO can be confusing for people who haven’t done them before. Although it might seem easy to create posts on the internet and get views, the success of making money out of it is a lot slimmer. That’s why you should get help from the experts. People at First Page Digital Marketing have been doing this for years and have been working with SEO campaigns for a long time. You can find out more about their services and how they can help you at their official website.